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OMG Cool: Starbucks App Lets You Pay For That Latte With Your iPhone

In a move taking us one step closer to Japan, Starbucks’ new iPhone app lets you pay for your purchase at the register by displaying a scannable barcode linked to your account:

It is only live in the Bay Area and Seattle for now, but I can see this taking off as users flock [...]

Mind the Gap

In an effort to breathe new life into its brand, Gap Inc. is engaging in a centralized re-branding campaign in which social media will play a significant role.

In a manner similar to Starbucks’ recent efforts to establish its grassroots origins, Gap is emphasizing its heritage over innovation:

The campaign, which gets under way on [...]

Starbucks is now the Toyota of Coffee

For the love of God, someone please stage an intervention before in-store shootings become a part of a Barista’s daily reality:

To help her understand how work can be done more efficiently, Kim Landreth, a member of the lean team, brought a Mr. Potato Head to Ms. Jordan’s store and sprinkled the ears, nose, [...]