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MySpace’s New Plan: It’s All About the Reco Engine

It doesn’t seem to take much for the digital press to slam MySpace these days. First, concerns about the usability of MySpace Music. Then the highly-publicized ousting of founder Chris DeWolfe. Insert layoff. Then, the recent announcement that new CEO Owen Van Natta had been sacked. And against all of this, the steady, [...]

February 18th, 2010 | Tags: , | Category: social media | Leave a comment

MySpace’s New Strategy Won’t Work, Either

Maher explains why MySpace’s new “Social Network– Us?” strategy will backfire.

December 19th, 2009 | Tags: , , | Category: advertising, branding, social media | Leave a comment

Bebo Quits Australia… Sort Of

Transplanting social network success to distant shores can be damn near impossible.

Unless you’re Facebook.

Consider MySpace’s experience: pushed by Murdoch to expand its international operations, the social network opened a series of foreign offices in countries as far-flung as South Korea and Turkey. These outcroppings at the edge of the digital empire were sacrificed [...]

November 20th, 2009 | Tags: , , | Category: social media, startups | Leave a comment

Bebo Ups the Ante on Keeping Kids Safe

Bebo recently implemented a new site button which let’s its users report priority issues:

The button is called the CEOP Report button, (CEOP stands for UK’s Child Exploitation and Online Protection Centre), if you click on it, you’ll get advice and help about issues such as child abuse (but also viruses and hacking), as [...]

November 19th, 2009 | Tags: , , , | Category: legal, politics, social media, startups | Leave a comment

MySpace to Acquire iMeem– All Your Streaming Are Belong To Us?

Mike Arrington writes that MySpace is in the final stages of acquiring music streaming site iMeem, and has some choice thoughts on the subject–

We don’t know the price of the acquisition, but this isn’t going to be a big win for investors. iMeem has raised at least $25 million (that we’ve been able [...]

November 17th, 2009 | Tags: , , | Category: content, social media | Leave a comment
 
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