It’s official: Yelp has now turned away more suitors than Penelope, the long-suffering wife of Odysseus.
In December, the blogosphere reeled at the announcement that Google was stepping-up to buy restaurant-review site for a cool $500 million. Not bad for Yelp, considering it brief history as a startup, nor for Google, considering its botched [...]
Yelp’s board has rejected Google’s buyout offer of $500 million, citing its need to follow its fiduciary duty. This almost surely means that Yelp has received interest from another quarter.
Google, which has been on a buying spree for the past year, is in advanced talks to purchase Yelp for at least $500 million.
This is a smart move for Google in many ways. It had tried to usurp the world of local reviews earlier this year with its Place Pages– mini-sites that would [...]
The Financial Times reported today that Microsoft is offering to pay News Corp to remove its content from Google’s search engine. This has become Microsoft’s preferred marketing approach: pay people to use your stuff… or, in this case, to not use someone else’s. We saw it with Bing Shopping’s double cashback earlier this [...]