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Yelp Eyes Future IPO

It’s official: Yelp has now turned away more suitors than Penelope, the long-suffering wife of Odysseus.

In December, the blogosphere reeled at the announcement that Google was stepping-up to buy restaurant-review site for a cool $500 million. Not bad for Yelp, considering it brief history as a startup, nor for Google, considering its botched [...]

Is Twitter Cherry-Picking its Metrics?

Concerns have recently been voiced about Twitter’s user base: churn is over 90%, and the average number of tweets sent by a Twitter user is, er, 1.

Twitter, however, is undaunted by such stats, and, instead, promotes the fact that its monthly number of tweets continues to climb ever higher:

But what is the value [...]

Yelp Is Now In Play

Yelp’s board has rejected Google’s buyout offer of $500 million, citing its need to follow its fiduciary duty. This almost surely means that Yelp has received interest from another quarter.

Google To Buy Yelp for At Least $500 Million

Google, which has been on a buying spree for the past year, is in advanced talks to purchase Yelp for at least $500 million.

This is a smart move for Google in many ways. It had tried to usurp the world of local reviews earlier this year with its Place Pages– mini-sites that would [...]

Microsoft and News Corp: The Enemy Of My Enemy?

The Financial Times reported today that Microsoft is offering to pay News Corp to remove its content from Google’s search engine. This has become Microsoft’s preferred marketing approach: pay people to use your stuff… or, in this case, to not use someone else’s. We saw it with Bing Shopping’s double cashback earlier this [...]