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In a move designed to help US companies better compete with their overseas competitors, the Financial Accounting Standards Board has changed the rules which govern how a company may report sales on devices which combine hardware and software: Under the old rules, companies like Apple Inc. had to spread revenue from the sale of [...] The battle brewing between Apple and Amazon keeps heating up. First, Amazon took aim at Apple’s iTunes market share with its Digital Download service. Now, Apple CEO Steve Jobs has fired a shot across the bow at Amazon’s next-generation e-book reader: “I’m sure there will always be dedicated devices, and they may have a few advantages [...] Is anyone surprised by these findings? While I own a Kindle, I acknowledge I am one of the few geeky souls out there who does, and that price is probably the reason: What we found was that the price points for how most consumers value eReaders is shockingly low–for most segments, between $50 and $99. (Currently, [...] The iTablet may not exist yet, but don’t tell Piper Jaffray analyst Gene Munster. He’s predicting that the Cupertino Kids will sell 2 million units at $600 each in 2010 to generate $1.2 billion in revenue. This would represent a 3% gain in Apple’s total revenue for the year.
There has been much speculation about [...] RadioShack, the consumer electronics pioneer responsible for such hits as the TRS-80, has officially re-branded itself as “The Shack”.
The reason? Lee Applbaum, The Shack’s Chief Marketing Officer, explains: “If you think about how you use nicknames, you generally use them with friends, people for whom you have an affinity and trust. Those are important [...] |
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